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Sunday, February 11, 2018

Do you Have Concentration? - Opening Keynote

Here are notes from Sam Horn's session on Concentration from September 15th, 1981. Still great advice to this day!

* Concentration defined; voluntarily focused attention.
* Discipline of ignoring irrelevant matters
* Fixing ones' powers, efforts, and attention
* Most people work best under a deadline; when their concentration is focused.
* Fatigue is a big road block to concentration

This last note is telling!:
* Society is moving towards a lower frustration tolerance with less discipline, and more need for immediate gratification. These are detriments to concentration.

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Friday, February 02, 2018

Working with a Bureau - Opening Keynote

What do bureaus seek when working with speakers?
   *  They respond to a unique approach and unique material.
   *  They prefer an audio book or web link. Books go into a huge pile, some not looked at again.
   *  They prefer bureau-friendly links or attachments, although they recognize that their clients can find the speaker via search engines.

    * They seek speakers who accurately and promptly report product sales.

How do bureaus prefer to evaluate speakers?
   #1 seeing a speaker live.
   #2 hearing from other bureaus or trusted speakers.
   #3 being invited to a presentation, whether or not they can attend.
   #4 being offered airfare to see a speaker.

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Monday, January 29, 2018

Goals That are Too Obscure - Opening Keynote

In our hectic, fast-paced society, most of us have so many things competing for our attention that it's relatively easy to lose sight of the goals we set for ourselves, even big important goals. Here are some simple suggestions for turning your goals into realities:

* Pare down your list of current goals. Your chances of reaching your goals is improved if you are only working on a few of them at a time.

* Be sure that each of your goals is specific and quantifiable. If you intend to lose ten pounds, attach a date to your goal.

* Whether your goal is to lose weight or to achieve a business victory, periodically measure your progress. Daily is NOT too often.

* Post your goal or goals on your bathroom mirror or elsewhere, where you will automatically notice them as you start each day. If it helps, share your goals with others and get their support.

* Finally, join groups that have similar resolutions or goals.

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Sunday, January 21, 2018

Win Your Audience - Opening Keynote

The most effective presentations are offered to the audience participants in the “middle,” not at the extremes. Let me elaborate:

When I worked with Domino Pizza's distribution corporation in 1992 on a book titled The Domino Effect, I learned from their division president that among any target or audience group, roughly 6% to 8% will dislike you no matter what you do because they associate you with something or someone negative! Hence, their evaluations are essentially invalid.

A similar percentage, roughly 6% to 8%, will approve of you almost regardless of what you do
because they like the way you look or your personality! Their feedback is invalid too.

Your real task becomes reaching the middle 84% to 88% of the audience who arrive relatively-free of inclinations towards the presenter one way or the other.

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Thursday, January 18, 2018

Four Levels of Training - Opening Keynote

Donald Kirkpatrick's Four Level Evaluation Model training programs was published in 1959 in the Journal of American Society of Training Directors and is still highly valid today:

* Reaction - how the learners react to the learning process
* Learning - the extent to which the learners gain knowledge and skills
* Behavior - capability to perform the learned skills while on the job
* Results - includes such items as monetary, efficiency, moral, etc.

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Tuesday, January 02, 2018

2018: Arrive Early, Benefit Quickly - Opening Keynote

It might be semi-comforting to retain a speaker who's very busy. After all, if many other groups are hiring this speaker, he or she must be good, right?

If the speaker doesn't arrive the night before, or at least two to three hours in advance of the presentation, watch out. Professional speakers arrive in advance, work out the room logistics, meet with the production and audio-visual personnel, walk the room, give equipment a test run, and in general make themselves thoroughly familiar with the meeting venue.


No matter how good the speaker might be, if he or she expects to get off a plane, jump into a taxi, and make it to your site with moments to spare, be on guard, for you could get a performance that is not quite up to par or doesn't fit the needs of your audience.

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Friday, December 22, 2017

Speaker Resource Guide - Opening Keynote

Here is a wonderful roster of speaking tips and related websites:
www.aresearchguide.com/3tips.html

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