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Monday, October 24, 2016

Schedule Meetings that Work - Opening Keynote

Martin Moore-Ede, M.D., Ph.D. in his insightful, if little known book, The 24 Hour Society, observes that the lowest alertness in a day for most people is between 2 a.m. and 5 a.m. Highest alertness is between 9 a.m. and noon, and 4 p.m. to 8 p.m. So, schedule your most important conference accordingly.

A person's alertness will vary due to hours of consecutive duty, hours of duty in the proceeding week, irregular hours, monotony on the job, timing and duration of naps, environmental lighting, sound, aroma, temperature, cumulative sleep deprivation over the past week, and much more.

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Sunday, October 09, 2016

Author at Your Conference - Opening Keynote

According to an Association Press-Ipsos poll "one in four adults say they read no books at all in the past year."

"Of those who did read, women and seniors were most avid, and religious works and popular fiction were the top choices. The survey reveals a nation whose book readers, on the whole, can hardly be called ravenous. The typical person claimed to have read four books in the last year -- half read more and half read fewer. Excluding those who hadn't read any, the usual number read was seven."

The upshot for meeting planners: Hire an author to speak to your group because the odds are that few people in the audience are reading book length works. They'll probably appreciate the words of someone who has the rigor to write a book, and some may be inspired to actually read the book.

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Saturday, October 01, 2016

Record Your Conference Presentations - Opening Keynote

Sometimes, organizations witness fabulous presentations that represent landmarks for their members, but unfortunately, the presentations were not recorded. The advantages of recording all conference presentations can't be overlooked. Particularly if you use your own equipment, the cost is nearly negligible, while the benefits abound:

* You get to review what was said and maintain the recording in your archives.

* The recording may be sellable.

* A transcript of the recording may be sellable.

Such considerations need to be cleared with the speakers in advance. Many will be amenable, and will allow such recording based on negotiation, perhaps at no extra fee. Some simply ask that they get a copy. Obviously, any recordings containing presentations not worth retaining can simply be discarded.

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Monday, September 19, 2016

Peaks, and Endings - Opening Keynote

Nobel-prize winning psychologist Daniel Kahneman has shown that recollection of past experiences is almost entirely determined by two things: 1) how the experience felt when it was at its peak and 2) how it felt when it ended.

When people evaluate past experience, they only recall two things: how it felt at the peak and whether it got better or worse at the end. As a result, a slight improvement, even an improvement from "intolerable" to "pretty bad," makes the whole experience seem better, and a bad ending makes everything seem worse. This "peak-end" rule is how we summarize the experience and then we rely on that summary to remember how the experience felt.

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Monday, September 12, 2016

Try These Tongue Twisters - Opening Keynote

Tongue twisters have their place in the life of career professionals and all others who stand up before a group and “say a few words.” The more adept we become at diction, enunciation, and articulation, the better we can be for our audiences.

Here are two tongue twisters that I created, by accident – I tripped over each of them on the first encounter:
                * enriched white rice
                * fried white rice

Here are twelve other tongue twisters that I collected from the internet. Many of them can be said easily enough the first time, but the second time... well you try them:

    * Frogfeet, flippers, and swimfins
    * Green glass globes glow greenly
    * Red Buick or blue Buick
    * He threw three free throws

    * Iranian uranium
    * Three short sword sheaths
    * Freshly-fried flying fish
    * Unique New York

    * Imagine an imaginary menagerie manager
    * The epitome of femininity
    * A skunk sat on a stump
    * Green Greek grapes

When you master these, don't be surprised if your elocution skills in general improve. It's a natural outcome of the exercises you have undertaken.

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Friday, September 02, 2016

Observations from "The How of Wow" - Opening Keynote

Observations from The How of Wow by Tony Carlson:

* According to Carlson only 1 in 500 speeches is good enough to be remembered. To be among those remembered, Carlson says you need to give audiences insight, enlightenment, meaning, stimulation, wit, and entertainment.

* Few speakers ever rehearse enough. Every extra moment you have ought to go into rehearsing.

* Your opening line can be a shocker that lets the audience know you mean business. Don't be afraid to say something that people already suspect, but no one will say except for you.

* Show your vulnerability early in the speech.

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Sunday, August 21, 2016

Your Exhausted Audience Participants - Opening Keynote

Five years ago and still a vital issue: "For years, sleep researchers have been preaching the dangers of lost sleep: People who are fatigued can't pay attention to routine tasks, have trouble learning and are prone to a laundry list of health problems, from depression to high blood pressure," said Kathleen Facklemann in USA Today

"New research suggests an added risk to losing sleep day after day: Humans and animals that have chronic sleep deprivation might reach a point at which the very ability to catch up on lost sleep is damaged, according to Fred Turek, a sleep researcher at Northwestern University in Evanston, Illinois."

The upshot for speakers and meeting planners: more than half of what your audiences require from a presentation is high energy.

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