The How of Wow

Notes from The How of Wow by Tony Carlson

* According to Tony Carlson only 1 in 500 speeches is good enough to be remembered. To be among those remembered, Carlson says you need to give audiences insight, enlightenment, meaning, stimulation, wit, and entertainment.

* Emulate the greats and soon your own style will take over but with the power of the greats

* Few speakers ever rehearse enough. Every extra moment you have ought to go into rehearsing.

* Your opening line can be a shocker that lets the audience know you mean business. Don’t be afraid to say something that people already suspect, but noone will say except for you.

* Show your vulnerability early in the speech. I recall when Tom Peters said at an NSA convention. “It’s intimidating to think about speaking to a roomful of speakers.”

* Keynotes benefit by a strong start, a rising middle, that grows and grows until you feel a sense of catharsis, a climax of emotion that your audience enjoys.

Relying on Bureaus

Why Would You Want to Use a Speaker Bureau?
* because the agents are dedicated professionals and among the tops in the field.
* because they work with only the best speakers who do a consistently outstanding job at every speaking engagement.
* when they've been in business for at least 10 years and know how to serve meeting
planners effectively.
* because they are efficient, responsible, flexible, and stay highly attuned to your needs.
* when their bureau representative will meet with you on site at your location.

The Meeting Wizard

The Meeting Wizard offers tips on how to conduct effective meetings, schedule meetings, and prepare meeting agendas. It also recommended several books on conducting effective meetings.

Choosing Effectiveness

Making deeply pronounced choices is an efficient way to get in control of life. An essential choice for all meeting planner is choosing to feel worthy and complete, especially at the height of your major convention--where every little mishap can seem as if it's much larger than it really is.

Simply say to yourself: "I choose to feel worthy and complete,"and helps to reduce anxiety, stay calm and feel more relaxed. Depending on how long it's been since you've felt worthy and complete, you may have to make this choice for many days or weeks running. But keep at it.

By choosing to feel worthy and complete, you automatically redirect the inner and outer you to accept that there is nothing you must do or must finish. Everything is based on your choice. If you choose to continue working on some task, even one assigned to you, the choice is made in the present moment, not based on a prior agenda. A worthy and complete feeling yields a tremendous sense of inner harmony.